Sample debrief — illustrative data

This is what you get back, twenty minutes after you walk off stage.

Below is a complete Survey Says debrief for one keynote — the same screens you'll see for your own talks, filled with an example audience of 24 responses.

Leading Through the Messy Middle

OpsCon 2026 — Closing Keynote · Dana Whitfield

Collecting closed

Attendees Find Valuable

83%

of 24 attendees at 23 events

Would See Again

63%

of 24 attendees want to hear Dana again

Achieved Event Goals

96%

Organiser rated the session on brief

Turned Into Warm Leads

17%

4 attendees opted in for follow-up

Average rating

4.3

Recommend score

+54

Net of promoters vs detractors

Responses

24

11% of 214 scans

Warm leads

4

Opted in for follow-up

Rating distribution

5
12
4
8
3
3
2
1
1
0

Where responses came from

QR code on closing slide20/168
Link in event app3/31
Follow-up email1/15

AI insights

Every open answer, clustered into themes

Survey Says reads the free-text answers and groups them, so you know what landed and what to tighten before the next booking.

The "messy middle" framing

41 mentions

Attendees repeatedly named the three-phase model as the moment the talk clicked — several said they'd redraw it for their own team on Monday.

Concrete manager scripts

28 mentions

The verbatim phrases for hard 1:1s were the most quoted artifact. Multiple requests to have them as a handout.

Story about the failed reorg

19 mentions

Named as the most memorable segment; credited for making the framework feel earned rather than theoretical.

Pacing in the middle section

11 mentions

A cluster of responses felt minutes 18–28 ran long. Tightening the second case study would likely lift the 3-star group.

Testimonials

Quotes you're allowed to use

Attendees tick a permission box before anything becomes quotable. You approve each one, and the AI tidies grammar without changing the meaning.

I've sat through a dozen keynotes this year. This is the only one my team is still quoting on Monday morning.
Ops Director, national retail chain
Approved to share
Dana gave our managers language for conversations they'd been avoiding for months. That's not a talk, that's a tool.
VP People, healthcare group
Approved to share
The messy-middle framework reframed our reorg in twenty minutes. We rebuilt the rollout plan on the flight home.
Chief of Staff, logistics
Approved to share

Lead capture

The people who want to hear from you

Optional contact fields plus booking interest, exportable as CSV straight into your CRM.

NameCompanyInterest
Marcus BellNorthwind HealthBooking inquiry
Priya RamanCadence LogisticsBooking inquiry
Tom AlvarezVertex RetailReferral
Sara KimHalcyon GroupCoaching / consulting

Branded slides

Proof you can drop into a deck

Every debrief exports 1920×1080 slides — switch plans below to see exactly what your slides look like on each tier.

Preview as:

Results slide

Quote slide

Your next talk can end like this.

Create a talk, put the QR code on your closing slide, and have your debrief before the room finishes clearing out.